Approaching Chinese consumers not only while visiting Japan but also after returning to China.
Domestically, we are aiming at business developments that make use of our Internet-based sales know-how cultivated from operating fashion EC sites. And for overseas, we have started to consider approaching not only Chinese tourists visiting Japan but also Chinese consumers after they return to China. In China, the introduction of IT is proceeding even more rapidly than in Japan, and the EC market scale is drastically increasing. Unlike store, EC sites do not require rent or personnel expenses, so it is possible to buy the exact same product cheaper than at a store, which means that Internet shopping as now become mainstream. Due to this background, we have started focusing on sales through trans-border EC sites.